BUSINESS CASE
Development & design of the first French FM iPhone application by offering access to the RTL live stream & exclusive RTL.fr content.
Objective : To integrate RTL news in real-time, RTL radio & exclusive RTL.fr content via its iPhone application.
Action : Baracoda Media developed and designed the first French FM iPhone application including all RTL content, available on the iPhone and the iPod Touch from June 2009. The first general-interest FM station to have its own iPhone application, RTL is now available anywhere 24 hours a day!
A free iPhone application to get live access to all RTL content
News, sport, music and entertainment: all available live for iPhone users!
You’ll never have to miss your favourite programme again thanks to the RTL iPhone application which offers access to all RTL presenter podcasts, including: Philippe Bouvard, Jean-Michel Aphatie, Laurent Gerra and Eugène Saccomano, among others…
RTL news in real-time via your iPhone application
Up-to-date news is available in real-time and easy to access thanks to ordered categorisation, including: factual, political, economic, legal, breaking news, international, sport, health, culture…
The RTL iPhone application also offers access to exclusive RTL.fr content, such as the Bernard Glass turf show and all horse racing results.
Exclusive features
The RTL iPhone application allows you to bookmark your favourite shows and customise your menu bar. The application also offers dynamic bit rate switching according to connection type, whether 3G, Edge or Wi-Fi.
This application also offers live access to RTL L’Equipe, the new sport & news radio station.
The application is available to download on the iTunes App Store for free: here
Get access to RTL.fr
