A turn-key Internet Radio solution

Baracoda Media created a complementary white-labellable Convergent solution (Mobile, Broadband,TV) to distribute Internet Radio content.

• We operate the Internet Radio platform: its content rights management, meta data enhancing, a large choice of radios from the world and multiple user interfaces for popular consumer products (phones, PC…)
• Internet Radio is free content and will enhance the Operator’s music offer, bringing a very popular media to the Internet environment. From this regular delivery of music other contents can be offered like Audio books and playlists.
• Advertisements are displayed and played for the user and bring additional revenue for operating the service and putting together the business case.
• Baracoda Media operates the service for Orange, under the Liveradio brand in Europe, others will be made public in due time. Content providers takes advantage of our platform to promote their brands, for instance NRJ distributes 4 of its key radios using Baracoda Media operations.

We are mature and Proven

• Our service is operated under multiple brands in multiple countries. We have hundreds of thousands of regular users connecting to our service.
• We have taken the time and the pain to get agreements from the radios, to add visual data, to manage their corporate image and logos in a compliant way. You don’t need to worry about legal or technical concerns as we have also created and distributed by millions this content in a variety of ways.
• Our pricing is based on actual revenues generated and a very fine knowledge of the consumption patters of the users.
• Baracoda Media can set up an environment for a Trial in less than two months and produce very reliably all the predictions and verifications of usage patterns; consumptions related to the Internet Radio service.

Revenue generation and Business model

• We support advertisement for all type of access, whether available on your portal, through branded widgets that users can put on their PC desk, put onto products such as HiFi gear or Internet Radio, or on mobile phones delivering radios from the world.
• The advertisement revenue generation is what makes possible a free music service based on streaming Internet radio. These revenues are split between the Operator and Baracoda Media.

Integration, Branding and Benefits

• All our interfaces, both for operating the service, for client application delivering the music and our portals can be displayed to your brand.
• We have the experience of interfacing to Operator’s networks either very tightly when bandwidth concerns are important or easily through internet addressing when simplicity of deployment is the priority.
• Internet Radio is a key ingredient of tomorrow’s usage of Internet, at home, in the office or on the move, radio is part of our lives, is tuned to the world and builds the best opportunity to engage communities.